How To Promote Your Business Locally
As a small business owner with a local service area, you’re probably trying to understand the idea of marketing only in your service area. The …
Top 10 Google Ads Examples (Using Ad Extensions)
Picture this: you’re searching for something on Google. Suddenly, a website with impressive ad extensions catches your eye. Intrigued, you click on the ad link, …
Choose Your Target Market Correctly
Knowing your target market is remarkably important for modern marketing. Without catering your marketing to a specific audience, you are essentially aimlessly wandering around hoping …
Applying The Infinite Game Mindset to Earn Your Customer’s Attention
As a Strategic Marketing Consultant, I believe marketing should be about marketing with people and not to them. Earning your prospect’s attention is much more …
Top 10 Questions to Ask During a Customer Interview
You want to ask the right questions during a customer interview. You want to make sure that the time set aside for everyone is not …
What is Marketing Strategy and Why You Need it
If you have been following me for a while, you know my main passion is about marketing strategy. I always assume people know, but some …
How to Write Copy That Resonates During COVID-19
The best solution to fight Coronavirus right now is about social distancing and staying at home as much as possible. A lot of companies are …
Word of Mouth – Do Something Worth Sharing
Did you know, in a study by USM, they found that 91% of purchases were influenced by word of mouth? Ninety one percent! Yet in …