Applying The Infinite Game Mindset to Earn Your Customer’s Attention
As a Strategic Marketing Consultant, I believe marketing should be about marketing with people and not to them. Earning your prospect’s attention is much more …
Top 10 Questions to Ask During a Customer Interview
You want to ask the right questions during a customer interview. You want to make sure that the time set aside for everyone is not …
What is Marketing Strategy and Why You Need it
If you have been following me for a while, you know my main passion is about marketing strategy. I always assume people know, but some …